l) marketing chora-tadbirlarini amalga oshirish samarasining (natijasi) buning uchun sarflangan barcha xarajatlar miqdoriga nisbati; 2) marketing majmuasining (marketing-miks) samaradorlik ko`rsatkichi natural va qiymat shaklida o`Ichanadi

MARKETING CHORA-TADBIRLARINING IQTISODIY SAMARA DORLIGI